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How does Uber Boat work?

It isn't a ride-sharing service, but it is a clever marketing move.
By Andy Fraser  on 
How does Uber Boat work?
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Uber launched its Uber Boat service in London, and while it’s more of a ferry service integration than a ride-sharing service, it’s an interesting marketing move from the company.

We thought we'd go try it out anyway.

Shannon Connellan is Mashable's UK Editor based in London, formerly Mashable's Australia Editor, but emotionally, she lives in the Creel House.

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